What is Digital Signage?
Digital signage is a display device which is used as an in-store sign to present constantly changing, computer generated, full motion video, photo-realistic graphics, text, and animation. It is a dynamic venue as opposed to static billboards and posters. Digital Signage works like a salesperson at a fraction of the cost.
Benefits of Digital Signage
- Virtual Salespeople at a fraction of the cost
- Promote items you stock
- Promote services
- Sell space to local advertisers
How Does Digital Signage Work?
Plasma, LCD, CRT and Projection monitors or store Kiosks can be used to display images that are managed remotely by 360Pet or managed locally by your store or central office. The diagram at the left provides an overview of how digital signage could work in your store.